Context

• Sale of distance learning courses

Challenges

• Show Tunis Call Center expertise in the sale of distance learning courses
• Starting a pilot phase with a team of 6 pedagogical advisors on the flagship of the European Training Centre
• Progressive scalability according to performance and customer satisfaction
• PGoal conversion rate of 3.5%

Canals

• outgoing calls on qualified files

Results

• Test Phase higher to expectations
• Very satisfied customer
• Objective of load increase to 30 agents in December 2014.
• Cell passage fromMy Website to My Website By expert (More complex product)
• Conversion rate = 4.33% achieved during the test