Context

  • BtoB target
  • Questionnaire duration of 20 minutes
  • Number ofquestionnaires to achieve 2000
  • 4 quotas (target, customer, market)

Challenges

  • Completion time target in days: the brief launching, the return of the basis of responses, interviews = 20 days Canals

Canals

  • 100 % Outbound

Results

  • Respect of the customer requirement( quotas, number of questionnaires.. )
  • Completion deadline 15 days